Q2: Omnicom Says Its Merger With IPG Will Happen Any Day Now, Promise
Water is wet, the sun sets in the west and Omnicom still says it expects to close its merger with IPG in the second half of this year.
Water is wet, the sun sets in the west and Omnicom still says it expects to close its merger with IPG in the second half of this year.
Meta’s capex in 2024 will clock in somewhere between $38 billion and $40 billion, roughly $1 billion more than previously anticipated. Where’s most of that money going? AI, of course.
Netflix’s ad business is scaling its audience and inventory faster than its ability to monetize it, according to a recent earnings call.
What happens when a Big Tech CEO gets on an earnings call these days? They talk about AI. AI will be Meta’s “biggest investment area” in 2024, CEO Mark Zuckerberg told investors during the company’s Q3 earnings call.
Is it possible to get through an earnings call in 2023 without talking about AI? Apparently not! AppLovin spent most of its Q2 earnings call on Wednesday hyping Axon 2.0, the latest version of its AI-based ad tech platform, which the company released last quarter. Axon uses predictive machine learning to target app-install ads to […]
Omnicom saw 5.2% organic revenue growth, or $178.7 million YoY, in the first quarter of 2023. The agency holding company reported total revenues of $3.44 billion, with net income up by 30.9% to $227.5 million, according to the company’s earnings call Tuesday.
If revenue falls in the metaverse, does it make a sound? For the first time in Meta’s history, it reported a year-over-year decline in total revenue, down 1% in the second quarter, to $28.8 billion – missing analyst estimates of $28.94 billion.
As Mark Zuckerberg extolled the virtues of Facebook’s TikTok clone, Reels, on the company’s earnings call Wednesday afternoon, (apparently it’s the fastest-growing content format in terms of engagement on Instagram) Meta’s share price was experiencing an alarming and precipitous slide.
Snapchat is growing up. Well, its ad tech is, at any rate. The youthful makeup of Snapchat’s user base is still one of its biggest selling points for advertisers. But competing against Facebook, Google and even Twitter for direct response dollars requires a big investment. DR spending was up during the pandemic across most large […]
PubMatic, in its first earnings call since going public, reported Q4 revenue of $56.2 million, a 64% increase from the year before. The company was also profitable, with a 72% gross margin. The exchange’s stock rose 10% in after-hours trading. Despite the pandemic, PubMatic grew revenue 31% for the full year, totaling $148.7 million. That […]