Loyalty Program Archives | AdExchanger https://www.adexchanger.com/tag/loyalty-program/ News and Views on Data-Driven Digital Advertising and Marketing Thu, 07 Aug 2025 12:31:17 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://www.adexchanger.com/wp-content/uploads/2023/12/cropped-adx-icon-1-32x32.png Loyalty Program Archives | AdExchanger https://www.adexchanger.com/tag/loyalty-program/ 32 32 82931460 This CDP Is Using AI To Reach People (And Their Pets) On An Individual Level https://www.adexchanger.com/technology/this-cdp-is-using-ai-to-reach-people-and-their-pets-on-an-individual-level/ https://www.adexchanger.com/technology/this-cdp-is-using-ai-to-reach-people-and-their-pets-on-an-individual-level/#respond Thu, 07 Aug 2025 05:00:51 +0000 https://www.adexchanger.com/?p=440315 Herding cats. A wild goose chase. Leading a horse to water (or, more specifically, trying to make it drink). Pick your animal-related idiom of choice, because no matter what, the point is the same: Sometimes, you try your best, and things still feel out of your control. That’s what it can feel like for marketers […]

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]]> https://www.adexchanger.com/technology/this-cdp-is-using-ai-to-reach-people-and-their-pets-on-an-individual-level/feed/ 0 440315 Donatos Pizza Grabs A Slice Of Loyalty Pie https://www.adexchanger.com/data-exchanges/donatos-pizza-grabs-a-slice-of-loyalty-pie/ Mon, 26 Jun 2023 16:00:39 +0000 https://www.adexchanger.com/?p=378379 Five years ago, Donatos Pizza looked around at the loyalty programs its competitors were offering and set out to build one of its own. The Ohio-headquartered pizza chain’s original loyalty program, created in-house, was a “pie in the sky” with many moving parts, said Erin Corrigan, director of digital marketing. “We had done a little […]

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]]> 378379 Noodles & Company On Its Growing Appetite For Loyalty Program Data https://www.adexchanger.com/online-advertising/noodle-company-on-its-growing-appetite-for-loyalty-program-data/ Mon, 18 Apr 2022 13:55:16 +0000 https://www.adexchanger.com/?p=194738 Imagine starting as VP of marketing for a restaurant chain on the same day restaurants were forced to shut down at the start of the pandemic. Andrew Hagen knows what that’s like. He joined Noodles & Company, a quick-serve noodle restaurant chain based in Colorado, as VP of marketing two years ago – the very […]

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