Volta Media, which is owned by the gas station and energy giant Shell, will be shuttered by November and its network of more than 2,000 charging stations will be dismantled this year.
For a moment, it seemed that beverage aisles and refrigerator sections in chains across the country were cracking open for startups and independent brands to compete with Coca-Cola, Pepsi and Dr Pepper.
Criteo’s Q2 earnings report on Wednesday was marked by flatness.
Google’s AI search tools are creating a paradox; Amazon pulled its Google ad budgets; and now’s a great time for indie commerce ad tech startups.
Brian Gleason joined contextual ad platform Seedtag as CEO earlier this month after a stint as CRO and president of retail media at Criteo.
This year’s Amazon Prime Day event stood out in a couple important ways. One is the blasé results of Prime Day; the other is the guerilla pricing tactics adopted by brands and merchants that sell on Amazon and elsewhere across the web.
Enjoy this weekly comic from AdExchanger.com that highlights the digital advertising ecosystem …
Critics say the FTC’s deal with OMG/IPG prohibits agency practices that don’t exist. And it distracts from legitimate concerns about brand safety news blocking and principal media.
How Amazon uses the threat of knockoffs to win brand business; YouTube introduces new creator video metrics; and Substack is the latest platform to pivot to video.
Michelle Urwin, Chief Marketing Officer of Skai, joined Sarah Sluis at Cannes Lions 2025 to share the biggest shifts in commerce media . From Amazon’s expanding DSP and full-funnel capabilities to the rise of Agentic AI in campaign optimization, this conversation dives into how retail media is evolving fast, and how advertisers can keep up. […]
