Why CTV Wants To Go Small; Google Display & Video – & Streaming?
During CES, Comcast debuted a plan to expand its reach among small business and regional advertisers with a new offering called Universal Ads.
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Google vs. Global Watchdogs; Is Meta Buggier Than Ever?
The EU is preparing charges against Alphabet for breaching the Digital Markets Act. Plus: Meta’s ad platform has been quite buggy lately.
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WBD Latches Onto Global Expansion And Sports To Turn Around Revenue Losses
WBD’s overall revenue fell 5% year-over-year to $9.7 billion, continuing a recent decline and missing investor expectations, according to its earnings report on Wednesday. WBD shares dropped 8% during after-hours trading.
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TikTok’s Tricky Suitors; The New Age Of Upfronts
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Clock’s Ticking TikTok has a legit ads biz, cultural heft and more than 1 billion monthly active users – including 150 million in the US. But within a year, ByteDance, TikTok’s Chinese owner, must divest the app or face banishment from US app stores and […]