David Zaslav Archives | AdExchanger https://www.adexchanger.com/tag/david-zaslav/ News and Views on Data-Driven Digital Advertising and Marketing Thu, 07 Aug 2025 17:13:06 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://www.adexchanger.com/wp-content/uploads/2023/12/cropped-adx-icon-1-32x32.png David Zaslav Archives | AdExchanger https://www.adexchanger.com/tag/david-zaslav/ 32 32 82931460 WBD Had A Modestly Successful Q2 As It Prepares To Un-Merge Itself https://www.adexchanger.com/marketers/wbd-had-a-modestly-successful-q2-as-it-prepares-to-un-merge-itself/ https://www.adexchanger.com/marketers/wbd-had-a-modestly-successful-q2-as-it-prepares-to-un-merge-itself/#respond Thu, 07 Aug 2025 15:29:20 +0000 https://www.adexchanger.com/?p=440350 Total revenue for the quarter was $9.8 billion, up only 1% year-over-year from the last Q2 quarter total of $9.7 billion – which is modest, but at least in line with company expectations.

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Streaming Was A Bright Spot For Warner Bros. Discovery’s Mixed Quarter https://www.adexchanger.com/tv/streaming-was-a-bright-spot-for-warner-bros-discoverys-mixed-quarter/ Thu, 08 May 2025 15:41:48 +0000 https://www.adexchanger.com/?p=434846 For CTV advertisers, Warner Bros. Discovery’s first earnings report of the 2025 fiscal year was a bit of a mixed bag.

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WBD Suffers From Linear Losses – Can Streaming Turn The Tables? https://www.adexchanger.com/tv/wbd-suffers-from-linear-losses-can-streaming-turn-the-tables/ Thu, 27 Feb 2025 16:00:31 +0000 https://www.adexchanger.com/?p=429328 Warner Bros. Discovery's overall ad revenue dropped 7% last year. Its survival depends on its streaming service, Max, its lifeline in the intensifying streaming wars.

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WBD Latches Onto Global Expansion And Sports To Turn Around Revenue Losses https://www.adexchanger.com/tv/wbd-latches-onto-global-expansion-and-sports-to-turn-around-revenue-losses/ Wed, 07 Aug 2024 23:20:30 +0000 https://www.adexchanger.com/?p=410155 WBD’s overall revenue fell 5% year-over-year to $9.7 billion, continuing a recent decline and missing investor expectations, according to its earnings report on Wednesday. WBD shares dropped 8% during after-hours trading.

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WBD Suffers From Revenue Loss, Turning To Bundling And Global Expansion As A Lifeline https://www.adexchanger.com/tv/wbd-suffers-from-revenue-loss-turning-to-bundling-and-global-expansion-as-a-lifeline/ Thu, 09 May 2024 16:30:54 +0000 https://www.adexchanger.com/?p=402929 Warner Bros. Discovery (WBD) broke the trend of streaming publishers reporting positive gains last quarter. But it's slowly gaining subscribers, and expects bundling and global expansion to help speed up traction for its streaming service, Max.

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WBD’s Overall Revenue Is Down – But Streaming And Sports Could Bring A Bounceback https://www.adexchanger.com/tv/wbds-overall-revenue-is-down-but-streaming-and-sports-could-bring-a-bounceback/ Fri, 23 Feb 2024 16:50:30 +0000 https://www.adexchanger.com/?p=396279 Warner Bros. Discovery is in a tight spot, as its TV ad revenue declines by double digits and its core streaming service, Max, hasn’t picked up the slack ... yet.

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Programmers Recover (Some) Streaming Growth, And TV Bundles Are Back In Style https://www.adexchanger.com/ctv-roundup/programmers-recover-some-streaming-growth-and-tv-bundles-are-back-in-style/ Fri, 10 Nov 2023 05:49:08 +0000 https://www.adexchanger.com/?p=389204 TV programmers have been fighting against macroeconomic constraints and the Hollywood writers’ and actors’ strikes, both of which reduced ad revenue growth over the course of this year. Now, programmers are starting to recover some of their losses.

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Warner Bros. Discovery Loses Subscribers, But Hopes Advertising Fills The Gaps https://www.adexchanger.com/tv/warner-bros-discovery-loses-subscribers-but-hopes-advertising-fills-the-gaps/ Wed, 08 Nov 2023 17:44:54 +0000 https://www.adexchanger.com/?p=389071 Warner Bros. Discovery continues to lose subscribers to a lack of original content (for which it blames the Hollywood actors' strike). But streaming advertising revenue, which is up 29% YOY, represents a glimmer of hope.

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Warner Bros. Discovery Loses Nearly 2 Million Subscribers, Pins Its Recovery On Streaming https://www.adexchanger.com/digital-tv/warner-bros-discovery-loses-nearly-2-million-subscribers-pins-its-recovery-on-streaming/ Thu, 03 Aug 2023 17:20:07 +0000 https://www.adexchanger.com/?p=381641 Warner Bros. Discovery lost 1.8 million global streaming subscribers this quarter, but streaming ad revenue is up 25% YOY, thanks to the merged company's new streaming service, Max.

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HBO Max Is No More, With Rebrand To Max https://www.adexchanger.com/digital-tv/hbo-max-is-no-more-with-rebrand-to-max/ Thu, 13 Apr 2023 14:47:47 +0000 https://www.adexchanger.com/?p=369995 Warner Bros. Discovery announced the birth of its new streaming service, Max, combining HBO Max and Discovery+ content offerings on May 23.

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