Netflix Is Still (Demon) Hunting To Double Its Ad Sales By The End Of 2025
Netflix, which reported its Q2 earnings on Thursday, generated more than $11 billion in overall revenue last quarter, up 15.9% year-over-year.
ARCHIVE FOR:
Netflix ad revenue
-
-
This Year’s CTV Replay: Programmatic, Measurement And Lots Of M&A
It would probably be fair to call 2024 the year that CTV went programmatic and became a digital performance channel.
-
Copying Netflix Is Part Of The Streaming Profitability Playbook
Disney and Netflix report streaming profitability, while WBD continues to suffer revenue losses. What Disney and WBD have in common, however, is a desire to copy Netflix.
-
Rev Shares Are In Short Supply; Will Ads Save Or Ruin Netflix?
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Shorts Deal YouTube’s expansion of revenue sharing to Shorts is a classic move – but with a pretty big twist, Digiday reports. Normally, Google cuts creators in on the ads it serves during or right before their video. But with Shorts, which is a […]