Daily News Roundup Archives | AdExchanger

Who Pays The Cloud Compute Bill?; AppLovin Bounces Back On Ads

AdExchanger — Fri, 08 Aug 2025 04:03:13 +0000

Your SaaS Is Grass The great AI pivot happening across business sectors right now – particularly in data-driven marketing – has led to a sudden, strange gap in the payment models of many SaaS and ad tech companies. The Information has some insider details on software companies, such as Replit and Anysphere, that cranked up […]

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The Old York Times; Shopify’s Taste Of Shopper Marketing

AdExchanger — Thu, 07 Aug 2025 04:03:48 +0000

Big Times The New York Times is lapping the competition in ad revenue growth. Its digital advertising grew 18.7% YOY to $94.4 million, per its Q2 earnings report yesterday. That growth rate blows other large news companies out of the water. Fox Corp reported 7% ad revenue growth, whereas News Corp saw 2% growth in […]

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Talk About Brick And Mortar Ads; Respect User Privacy – Period

AdExchanger — Wed, 06 Aug 2025 04:03:48 +0000

Took It To the MAX Another legacy brick-and-mortar giant launched a retail media network. Snooze. Except, there is an interesting angle this time. By which I mean yesterday’s news that RE/MAX, a real estate brokerage and listings company, is launching an off-site audience network atop Magnite. It’s funny because RE/MAX is truly brick and mortar. […]

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OpenX Sues Google; Cloudflare Says Blocking Bots Isn’t So Easy

AdExchanger — Tue, 05 Aug 2025 04:03:56 +0000

Google’s former SSP practices are the legal gift that keeps giving; Perplexity has been disregarding robots.txt files; and ads prop up a large chunk of the US economy.

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Back To The Base; A Betsy On Etsy?

AdExchanger — Mon, 04 Aug 2025 04:03:25 +0000

Coinbase is getting into ads; Etsy can’t rely on search ads for very long; and Zuckerberg wants to buy AI companies.

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Dotdash, By The People, For The People; Mopping Up Social

AdExchanger — Fri, 01 Aug 2025 04:03:50 +0000

Dotdash Meredith is People now; brands love influencers again; and Apple’s gonna finally help you with all those spam calls.

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X Has Beauty Standards For Ad Creative; Sydney Sweeney And The Attention Economy

AdExchanger — Thu, 31 Jul 2025 04:03:19 +0000

The Ugly Ad Tax Pretty privilege is real, even for ads. Per Adweek, a recent update in X’s ad quality policy now advises marketers to avoid hashtags, punctuation and grammar mistakes, excessive emojis and “gimmicky” visuals. More importantly, X will reportedly begin assigning an “aesthetic score” to ads based on how well they align with […]

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Knock ’em On Their SaaS; Spotify Misses The Spot

AdExchanger — Wed, 30 Jul 2025 04:03:19 +0000

Don’t Give Me Your SaaS The software as a service (SaaS) business model has become synonymous with integration and interoperability. One SaaS business usually connects to other SaaS businesses. But not so much anymore, writes Keynes Digital Founder and CEO Dan Larkman at AdMonsters. Wall Street investors and venture capitalists jumped on the SaaS startup […]

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If It Was Real, It Wouldn’t Be Artificial; Amazon’s Google Ads

AdExchanger — Tue, 29 Jul 2025 04:03:38 +0000

Google’s AI search tools are creating a paradox; Amazon pulled its Google ad budgets; and now’s a great time for indie commerce ad tech startups.

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Is The ‘G’ For Google?; The Canadian Revolution

AdExchanger — Mon, 28 Jul 2025 04:03:55 +0000

ChatGPT will google that for you; the Canadian TikTok shutdown gets real; and Elon’s crusage against media ratings organizations goes on.

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